Driving User Engagement through Gamification in Digital Marketing
User engagement can be one of the main factors for a person to like or hate a platform. Consequently, companies nowadays are always on the lookout for innovative ways to keep their users engaged with their content in order to retain them and attract the attention of new potential customers. Digital marketing proposes a new […]
Cybersecurity and it’s Growing Importance in Canada
With the increasing reliance on technology and the growing number of cyber threats, cybersecurity has become a top priority for individuals, businesses, and governments alike. Cybersecurity is the practice of protecting computer systems and networks from unauthorized access, theft, damage or disruption. Implementing effective cybersecurity measures is critical to maintaining trust in the digital economy […]
The New Gaming Genres Changing the Industry Landscape
New gaming genres are provoking rapid change within the video gaming industry. The rise of the new gaming genres can be attributed to the rise in innovation in this competitive industry. Recently, the focus of innovation within this industry has been to make video gaming more immersive and realistic. With advancements and the development of […]
Charting the Course for Software industry
The software industry is a major contributor to the Canadian economy. According to the Information and Communications Technology Council (ICTC), the industry employed over 288,000 workers in 2019, with a contribution of $40.5 billion to the Canadian GDP. The industry is expected to continue to grow in the coming years, with increasing demand for digital […]
Security in Smart Cities: Potential Threats
Over the past decade, smart cities projects have gained a lot of attention in Canada. With the support of the Canadian government’s investment, the sector is poised for even greater success. The concept of smart cities has become visible in recent years, and it has become a necessity for cities to become smart by adapting […]
The Future of Telecommunication Technology: How the Latest Innovations are Shaping the Industry
Telecommunication technology is the technology that enables us to communicate, in real-time, with anyone in the world. It combines information and communication technology to transmit visual and audio data over long distances through satellites, wireless networks, and fibre optics to name a few. Telecommunication technology (telecomm) is the basis of our increasingly remote and hyperconnected […]
Long Short-Term Memory networks
Long Short-Term Memory Networks, most often referred to as “LSTMs,” are a unique class of RNN that can recognize long-term dependencies. They were first presented by Hochreiter & Schmidhuber (1997), and several authors developed and popularized them in subsequent works. They are currently frequently utilized and perform incredibly well when applied to a wide range […]
Urbanization & the Rise of Smart Cities
Smart Cities – Urbanization is on the rise across Canada, with 81.65% of the total Canadian population residing in urban areas as of 2021. Higher opportunities for jobs drive the migration to cities, increasing population density in these areas. With this increase comes a large demand for housing and services and higher energy consumption. By […]
The Environmental Concerns Associated with Cryptocurrency Mining
The environmental concerns associated with cryptocurrency mining have not always been top-of-mind in regard to this industry. However, with increasing environmental concerns, it has become an increasingly debated topic in recent years. Why does cryptocurrency consume energy? At face value,cryptocurrency appears as a form of digital asset management creating the assumption that it would consume […]
Can AI achieve Sentience?
As an inherently heavy and philosophical topic by nature, AI sentience can be difficult to discuss, mainly due to the ambiguity associated with how it is defined and what it entails. The most widely adopted definition considers sentience to be an entity’s ability to perceive and recognize itself and its surroundings. A more scientific definition […]